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Activate employees as thought leaders

Organic employee posts get 12× more reach than company page posts on LinkedIn. Heyoo gives each employee unique post suggestions in their own Tone of Voice. Grow brand visibility and increase AI search mentions.

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ROI

Why companies actively manage thought leadership

Thought leadership on LinkedIn works when real people show up consistently. Heyoo helps you turn authentic employee voices into measurable reach, engagement and demand.

Calculate your ROI
39%Shorter sales cycleSource: Heyoo Customer Survey 2026
7×More engagementSource: LinkedIn
12×More reachSource: LinkedIn
ADVOCACY ENGINE

Authentic employee advocacy made scalable

Heyoo turns one advocacy campaign brief into unique, personalised LinkedIn post suggestions for every employee. Each employee receives three distinct post suggestions, tailored to their personal tone of voice, role and perspective, while staying aligned with your campaign message and goal. Employees can edit and post in minutes. Marketing keeps the overview, tracks performance, and turns employee advocacy into a measurable organic channel.

Features

Built for LinkedIn. Powered by people.

Tone of Voice

The personal voice behind every post

Make posting easier and help employees share content in their own words. With a voice profile shaped from their individual writing style and preferences.

Explore
Advanced Tone of Voice
Deepdive all available dimensions to define your writing style.
inAdd LinkedIn PostsQuick Style WizardBuild from Archetype
Sentence ComplexityMostly Short
Very ShortComplex and Layered
Testimonials

Teams that lead with their people choose Heyoo

“The campaigns our marketing team launches in Heyoo give me relevant post ideas already in my own tone of voice. I add my insights on top and publish in minutes.”

Olivier Aubert
Olivier Aubert
Data Product Manager

“Heyoo helps our distributed team across sales, marketing, and BDR stay active on LinkedIn effortlessly, from using AI to draft posts to scheduling, ensuring everything is unified on one platform.”

Garima Khatri
Garima Khatri
Content Lead

“Heyoo helps us solve a big challenge around employee advocacy and thought leadership on LinkedIn. As a result, we're much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”

Adrie Smith Ahmad
Adrie Smith Ahmad
Content and Brand Lead

“We no longer need to convince people to share. Now they ask for it themselves. That's the biggest win.”

Michel van Overbeek
Michel van Overbeek
Commercial Manager

“Heyoo makes it easy to prepare matters and simplify workflows, making operations more efficient. It encourages thought leadership within the team.”

Sabijn van Gerwen
Sabijn van Gerwen
Communication & Brand Manager

“The campaigns our marketing team launches in Heyoo give me relevant post ideas already in my own tone of voice. I add my insights on top and publish in minutes.”

Olivier Aubert
Olivier Aubert
Data Product Manager

“Heyoo helps our distributed team across sales, marketing, and BDR stay active on LinkedIn effortlessly, from using AI to draft posts to scheduling, ensuring everything is unified on one platform.”

Garima Khatri
Garima Khatri
Content Lead

“Heyoo helps us solve a big challenge around employee advocacy and thought leadership on LinkedIn. As a result, we're much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”

Adrie Smith Ahmad
Adrie Smith Ahmad
Content and Brand Lead

“We no longer need to convince people to share. Now they ask for it themselves. That's the biggest win.”

Michel van Overbeek
Michel van Overbeek
Commercial Manager

“Heyoo makes it easy to prepare matters and simplify workflows, making operations more efficient. It encourages thought leadership within the team.”

Sabijn van Gerwen
Sabijn van Gerwen
Communication & Brand Manager

“The campaigns our marketing team launches in Heyoo give me relevant post ideas already in my own tone of voice. I add my insights on top and publish in minutes.”

Olivier Aubert
Olivier Aubert
Data Product Manager

“Heyoo helps our distributed team across sales, marketing, and BDR stay active on LinkedIn effortlessly, from using AI to draft posts to scheduling, ensuring everything is unified on one platform.”

Garima Khatri
Garima Khatri
Content Lead

“Heyoo helps us solve a big challenge around employee advocacy and thought leadership on LinkedIn. As a result, we're much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”

Adrie Smith Ahmad
Adrie Smith Ahmad
Content and Brand Lead

“We no longer need to convince people to share. Now they ask for it themselves. That's the biggest win.”

Michel van Overbeek
Michel van Overbeek
Commercial Manager

“Heyoo makes it easy to prepare matters and simplify workflows, making operations more efficient. It encourages thought leadership within the team.”

Sabijn van Gerwen
Sabijn van Gerwen
Communication & Brand Manager

“The campaigns our marketing team launches in Heyoo give me relevant post ideas already in my own tone of voice. I add my insights on top and publish in minutes.”

Olivier Aubert
Olivier Aubert
Data Product Manager

“Heyoo helps our distributed team across sales, marketing, and BDR stay active on LinkedIn effortlessly, from using AI to draft posts to scheduling, ensuring everything is unified on one platform.”

Garima Khatri
Garima Khatri
Content Lead

“Heyoo helps us solve a big challenge around employee advocacy and thought leadership on LinkedIn. As a result, we're much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”

Adrie Smith Ahmad
Adrie Smith Ahmad
Content and Brand Lead

“We no longer need to convince people to share. Now they ask for it themselves. That's the biggest win.”

Michel van Overbeek
Michel van Overbeek
Commercial Manager

“Heyoo makes it easy to prepare matters and simplify workflows, making operations more efficient. It encourages thought leadership within the team.”

Sabijn van Gerwen
Sabijn van Gerwen
Communication & Brand Manager
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See Heyoo in action

Book a personal 30-minute demo to see how Heyoo helps activate employees and leaders through authentic advocacy and managed thought leadership.

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39%
Shorter sales cycle
7×
More engagement
12×
More reach
Neople
“We're much more active on LinkedIn as a team, and our updates reach a broader audience through authentic posts.”
Adrie Smith AhmadAdrie Smith AhmadContent and Brand Lead
FAQs

Frequently Asked Questions

Cannot find an answer to your question? Feel free to chat with our team.

Chat with us
What is Heyoo?
Heyoo is a platform that helps marketing teams manage both, LinkedIn thought leadership and authentic employee advocacy at scale and within one tool. It provides one structured system to plan content, model tone of voice, collaborate on drafts and coordinate publishing across profiles. Instead of juggling documents, chat messages and separate AI tools, everything lives in one place.
What is LinkedIn thought leadership management?
LinkedIn thought leadership management is the process of consistently creating and publishing strategic content for founders, executives, and subject matter experts. In growing companies, this often becomes messy: drafts are scattered and approvals happen in chat. A structured platform like Heyoo brings this workflow together so marketing can manage multiple leaders efficiently.
How does Heyoo support employee advocacy?
Heyoo enables structured employee advocacy by turning company messaging into personalised LinkedIn post suggestions for employees. Marketing defines content themes and campaign goals, while the platform generates tone-aligned suggestions per employee. This ensures advocacy amplifies leadership content instead of creating disconnected posts. No spreadsheet chasing, no copy-and-paste templates.
Who is Heyoo built for?
Heyoo is built for B2B marketing and communications teams that want to turn employees and leaders into credible LinkedIn voices.
How is Heyoo different from using ChatGPT for LinkedIn posts?
ChatGPT helps generate text. Heyoo structures the entire LinkedIn workflow. It combines tone modelling, shared content pillars, collaboration, scheduling, and team analytics in one system. This allows marketing teams to manage thought leadership and employee advocacy consistently instead of relying on isolated prompts and manual follow-ups.
Can Heyoo scale beyond managing leaders?
Yes. The same engine that allows for managed posting for executives also activates the wider team to post, through advocacy campaigns, shared calendars, and gentle nudges. Managed Profiles and Team Activation share one workspace, making LinkedIn visibility scalable.
How does Heyoo keep LinkedIn posts authentic?
Each leader and employee has a personal tone of voice profile. Posts are generated to reflect personal communication style while staying aligned with company positioning and campaign context. Users can review and edit before publishing, ensuring authenticity and ownership.
Why does LinkedIn thought leadership also matter for growing companies?
Buyers research people before products. LinkedIn's own data shows 87% of buyers trust experts over ads, employee posts reach 12x further than company pages, and executives see 7x more engagement than brands. Consistent thought leadership builds credibility, generates inbound demand, and compounds pipeline over time. A structured platform ensures visibility does not depend on memory or manual follow-ups.
In what languages is Heyoo's platform available?
The application itself is available in English, Dutch, and German. Users can post in multiple languages such as Dutch, English (UK), English (US), Estonian, Finnish, French, German, Italian, Portuguese, Russian, Spanish, Swedish, and Turkish. New languages are added frequently. Contact us if you don't see the language you need.